Lisa Gerber

Advance your idea from concept to reality

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Don’t Be Afraid to Tell Your Story

August 2, 2021 by Lisa Gerber Leave a Comment

Last week, I met with a client to talk about her gala speech. This was a big night for her because she was stepping into a new role as executive director.

Filed Under: Blog posts, Communications

Planning for Your Gala Speeches

July 26, 2021 by Lisa Gerber Leave a Comment

Planning for your gala speeches? As you might guess, I have some thoughts and opinions. 🙂

Filed Under: A Walk in the Woods

Leveraging Stories

July 19, 2021 by Lisa Gerber Leave a Comment

“Leverage is a term used most often metaphorically. Its origin is in physics, where a lever literally ‘amplifies an input force to provide a greater output force.’

Filed Under: Blog posts, Communications

Incorporate Storytelling Into your Project

July 8, 2021 by Lisa Gerber Leave a Comment

I invite you to take another walk in the woods with me and Murphy.

Filed Under: A Walk in the Woods

The Middle of the Story

July 5, 2021 by Lisa Gerber Leave a Comment

I received the BEST ever speaking invitation a few weeks ago: To speak at my nephew’s sixth-grade class about my experience on Mt. Rainier.

Filed Under: Blog posts, Communications

Using Story to Remove the Transactional Nature

June 29, 2021 by Lisa Gerber Leave a Comment

Today, I’m thinking about using story to remove the transactional nature and to get what you want.

Filed Under: A Walk in the Woods

How to Interview When They Ramble

June 24, 2021 by Lisa Gerber Leave a Comment

When doing video interviews, one of the biggest challenges is getting a good story when the person you are interviewing isn’t great at telling a story.

Filed Under: A Walk in the Woods

The BS Radar: A How-to Guide

June 21, 2021 by Lisa Gerber Leave a Comment

If you get hung up on what to say/write, you think you don’t know how to tell a good story, I see you, and today is for you.

Filed Under: Blog posts, Communications Tagged With: story

Leigh Bercaw: Living Life as if it Were Short

June 14, 2021 by Lisa Gerber Leave a Comment

What happens when you think you have eight years left to live and then you find out it’s actually probably going to be ok? I learned so much from Leigh Bercaw of Blue Fingers Farm for the season finale of Breaking Trail podcast. First of all, Leigh was super career-focused when a health prognosis meant […]

Filed Under: Breaking Trail Podcast

What is Emotional Connection, Anyway?

June 7, 2021 by Lisa Gerber Leave a Comment

A friend put her home on the market in Eastern Washington and received an offer that was $100,000 below the asking price.

Filed Under: Blog posts, Communications

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Amazing Things My Clients Say

You are worth every penny we haven’t paid you yet.
Un-named Client A
You’ll notice I cc’d only you because I trust you not say something stupid.
Un-named Client B

What Others Are Saying

Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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