Lisa Gerber

Advance your idea from concept to reality

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Leveraging Stories

July 19, 2021 by Lisa Gerber Leave a Comment

“Leverage is a term used most often metaphorically. Its origin is in physics, where a lever literally ‘amplifies an input force to provide a greater output force.’

Filed Under: Blog posts, Communications

Incorporate Storytelling Into your Project

July 8, 2021 by Lisa Gerber Leave a Comment

I invite you to take another walk in the woods with me and Murphy.

Filed Under: A Walk in the Woods

The Middle of the Story

July 5, 2021 by Lisa Gerber Leave a Comment

I received the BEST ever speaking invitation a few weeks ago: To speak at my nephew’s sixth-grade class about my experience on Mt. Rainier.

Filed Under: Blog posts, Communications

Using Story to Remove the Transactional Nature

June 29, 2021 by Lisa Gerber Leave a Comment

Today, I’m thinking about using story to remove the transactional nature and to get what you want.

Filed Under: A Walk in the Woods

How to Interview When They Ramble

June 24, 2021 by Lisa Gerber Leave a Comment

When doing video interviews, one of the biggest challenges is getting a good story when the person you are interviewing isn’t great at telling a story.

Filed Under: A Walk in the Woods

The BS Radar: A How-to Guide

June 21, 2021 by Lisa Gerber Leave a Comment

If you get hung up on what to say/write, you think you don’t know how to tell a good story, I see you, and today is for you.

Filed Under: Blog posts, Communications Tagged With: story

Leigh Bercaw: Living Life as if it Were Short

June 14, 2021 by Lisa Gerber Leave a Comment

What happens when you think you have eight years left to live and then you find out it’s actually probably going to be ok? I learned so much from Leigh Bercaw of Blue Fingers Farm for the season finale of Breaking Trail podcast. First of all, Leigh was super career-focused when a health prognosis meant […]

Filed Under: Breaking Trail Podcast

What is Emotional Connection, Anyway?

June 7, 2021 by Lisa Gerber Leave a Comment

A friend put her home on the market in Eastern Washington and received an offer that was $100,000 below the asking price.

Filed Under: Blog posts, Communications

Ryan Egan: Keeping Up with the Youngsters with Joint Mobility

May 31, 2021 by Lisa Gerber Leave a Comment

Ryan Egan started Movement Gym, well, if we’re being honest, as a Plan B. His original plan was to be a pro snowboarder but that didn’t go well for him in many ways. And now, after years of beating and battering his body, he helps you, me and everyone, keep your body in shape so […]

Filed Under: Breaking Trail Podcast

The Perfect Week

May 24, 2021 by Lisa Gerber Leave a Comment

What does the perfect week look like to you? I am part of a program called thought Leaders Business School and have a tribe of people I get together with on a weekly basis.

Filed Under: Blog posts, Strategy

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Amazing Things My Clients Say

You are worth every penny we haven’t paid you yet.
Un-named Client A
You’ll notice I cc’d only you because I trust you not say something stupid.
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What Others Are Saying

Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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