I started my “career” as a fine dining waiter. At the time, I thought I was being a slacker. I didn’t know what I wanted to do with my life. Now, I look back on it as a very formative and productive time. In fact, I think everyone should spend time waiting tables. You want […]
How To Run a Successful Kickstarter Campaign
Working closely with my client, we recently successfully completed a Kickstarter campaign to fund their vegan bistro in the East Bay, California. It was funded, we drank heavily, and I’m now sober enough to share with you the lessons learned. 1. Kickstarters are not for the faint of heart. Oy. Do not underestimate the amount of […]
Get Unstuck From “What Should Be”
My niece shared this article, 26, Unmarried, and Childless yesterday and judging by the responses from her friends and peers, and the comments in the post itself, I had a little something I’d like to say to my friends in their 20s and 30s. I guess I shouldn’t be surprised to learn that people ask you […]
Remembering Without the Reminders
Two weeks ago I was on a quick brain break in the middle of my work day, scrolling through Facebook to catch up with the outside world. The title of an article caught my eye about a camper being struck by a falling tree and killed. I normally wouldn’t click on something like that but […]
Three Ways To Use Big Data in Small Business
Thanks to Adria Saracino for today’s guest post on Big Data. She’s going to help us understand how to use the overload of information to our advantage. Big data creates value across multiple sectors, increasing productivity, providing transparency of information, and improving personalization, according to the McKinsey Global Institute. While the exact direction big data will take […]
Are You Soft Selling Yourself Out of Business?
I’ve been a bad digital friend lately. It gives me one more reason as a nice Jewish girl to feel guilty about something. I know better than to give you excuses. We make time to do the things we find important. Each excuse would only indicate how many items rank above in priority the very […]
The Three Step Plan To a Big Leap
It’s time for the Friday Big Leap. So happy to have my friend Marti Konstant share a big time of change. Marti is writing a book which I just realized she failed to mention here but you’ll hear about that when the time draws near. She is a runner, and that’s her on top of […]
It’s Easier When You See The Finish Line
Novelist Jess Walter said he hates when authors say it took 15 years to write a book; and in the next sentence, he concedes it took him 15 years to write a book. Beautiful Ruins is one of the best novels I’ve read in recent memory. Maybe it’s the backdrop of 1960s Italy, present day […]
Learning From Those I Teach
It’s time for the Friday Big Leap. We have yet another Counselors Academy friend and runner this week – Sydney Ayers! About five years ago, a friend asked if I’d help coach a high school cross country team. The idea sounded appealing and the timing was good: I previously had made a decision to devote […]
SWF Seeking Brands With Self-Confidence
It was January 2010 and the world awaited in anticipation for Apple’s upcoming announcement of a revolutionary product. It’s a multimedia tablet! You can play games! Check email! Read books! Watch video, TV, and movies! Wait. What? It’s called an iPad? Apple was hammered for its choice of name. Women thought it was outrageous and Apple […]
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