Lisa Gerber

Advance your idea from concept to reality

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When Dreams Meet Resistance

June 10, 2025 by Lisa Gerber Leave a Comment

My newsletter is late, and my inspiration is absent. So here I sit in the student union on a college campus in between meetings, fingers poised over my laptop keyboard, waiting for the muse to arrive. Supposedly, the muses don’t show up unless you do the work of showing up first.  I pause, fingers hovering […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Not Today, Becky: (Naming and) Aligning Our Thoughts

May 28, 2025 by Lisa Gerber Leave a Comment

The Power of Moments in Storytelling

 “Where there is no thought, there is no problem.” – Byron Katie, Loving What Is

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

The Small Ways We Tell Stories

May 13, 2025 by Lisa Gerber Leave a Comment

The Small Ways We Tell Stories

In The War of Art, Steven Pressfield shines a light on what he calls “resistance.” It’s the thing that keeps us from doing what we dream of doing.

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

The Nine Stories of Changemaking Leaders

April 29, 2025 by Lisa Gerber Leave a Comment

A Conversation with Claude: Why Human Stories Still Matter Most

Do we give too much credit to the power of story? Did that story you told really sell that thing you’re trying to sell? Did it really help you raise those hundreds of thousands of dollars? Did it help you engage your team so well that they got that project done ahead of time and […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Validation vs. Solutions: The Art of Presence in Uncertain Times

April 15, 2025 by Lisa Gerber Leave a Comment

Listen to the blog here. Many of my conversations with leaders right now look something like this:  So I’m writing about them. Today: How to talk to our clients, donors, and people when they feel anxious and uncertain.  “How are you?” No, really. How are you? It’s a heavy question right now. I have a […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

What Makes My Great Pyrenees Reluctant?

April 1, 2025 by Lisa Gerber Leave a Comment

What Makes My Great Pyrenees Reluctant?

A case of mismatched purpose Hi everyone, and happy April Fools ‘ Day. No jokes in today’s email. Like Halloween, I’ve never been much of a fan of April Fools. I also don’t have an audio version of the blog this week because I’m on an airplane. – I’m glad you like the feature, and […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

How to Deal with The Elephant in the Room

March 18, 2025 by Lisa Gerber Leave a Comment

Today: What to do about the elephant in the room. In 1814, Ivan Krylov wrote The Inquisitive Man, which tells the story of a man who visited a museum and noticed many things but not the elephant.

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Your Dog Walk is Someone Else’s Mountain Hike and Here is Why That Matters

March 4, 2025 by Lisa Gerber Leave a Comment

Listen to the blog here. Many of my conversations with leaders right now look something like this:  I’ve been thinking about how our work is needed now more than ever. We must be OK, do what we can, and do good work. To that end, I will write about these conversations, particularly how stories help […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Stop Showcasing, Start Listening

February 19, 2025 by Lisa Gerber Leave a Comment

Listen to the blog here. Whenever I travel for work, I look up who else I know or want to know in that city and invite them for a coffee. It’s a great way to build relationships and make the most of a trip. A CEO I had briefly met a year before accepted my […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Communicate Amidst Chaos

February 4, 2025 by Lisa Gerber Leave a Comment

What Makes My Great Pyrenees Reluctant?

Listen to the blog here. Last week I was a guest on the Student Affairs Now podcast talking about the importance of storytelling in higher education. You can listen here. Also, welcome if you are new subscribers who heard the episode!  How are the plans and resolutions you made at the New Year going? Not as […]

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

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Amazing Things My Clients Say

You’ll notice I cc’d only you because I trust you not say something stupid.
Un-named Client B
You are worth every penny we haven’t paid you yet.
Un-named Client A

What Others Are Saying

Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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