Lisa Gerber

Advance your idea from concept to reality

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Uncertainty: Your Vitamin C

February 13, 2023 by Lisa Gerber 1 Comment

Why write about uncertainty? Because showing up as ourselves and telling stories inherently is risky.

Filed Under: Blog posts, Communications

The Secret to Irresistibility

January 23, 2023 by Lisa Gerber Leave a Comment

A for-profit restaurant starts a GoFundMe account and raises $400,000 within a month. What’s the secret?

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Part 2: Stories that Get Standing Ovations

January 9, 2023 by Lisa Gerber Leave a Comment

I shared a few ways to level up your storytelling for standing ovations in the last blog, and today I have part two with four more tips.

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

Stories that Get Standing Ovations

December 26, 2022 by Lisa Gerber Leave a Comment

What makes a story special? Of course, this question is central to the work I do with leaders and their teams and is something I ponder daily.

Filed Under: Blog posts, Communications Tagged With: communications, leadership, storytelling

The Rearview Mirror

December 12, 2022 by Lisa Gerber Leave a Comment

My December newsletter tradition is here. Almost as good as the holiday movies! If you’ve been following me for a long time, this will be familiar to you.

Filed Under: Blog posts, Communications

Meeting People Where They Are

November 28, 2022 by Lisa Gerber Leave a Comment

If I were to ask you what makes communication effective, what characteristics come to mind? To help you, think of a favorite story or movie.

Filed Under: Blog posts, Communications

Curiosity: Listen to Understand, not Reply

November 14, 2022 by Lisa Gerber Leave a Comment

“What is on your mind?” Facebook offers a prompt to get you to post. This is a very strategic approach if you want to engage people, said Michael Bungay Stanier in The Coaching Habit.

Filed Under: Blog posts, Communications

Using Story to Regain Trust

October 31, 2022 by Lisa Gerber Leave a Comment

In my mid-20s, I moved to Seattle from Aspen and applied for a position at the Four Seasons Seattle. I felt confident I’d be hired because I had many references from my previous position at The Little Nell in Aspen

Filed Under: Blog posts, Communications

Randomosity

October 17, 2022 by Lisa Gerber Leave a Comment

I tend to misplace stuff. People who know me and are reading this now would accuse me of gross understatement.

Filed Under: Blog posts

Taking Agency Over Your Story

October 3, 2022 by Lisa Gerber Leave a Comment

Two weeks ago, I wrote about the human *my tendency to ruin a day worrying about something that never materializes.

Filed Under: Blog posts, Communications, Strategy

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Amazing Things My Clients Say

You are worth every penny we haven’t paid you yet.
Un-named Client A
You’ll notice I cc’d only you because I trust you not say something stupid.
Un-named Client B

What Others Are Saying

Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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