Storytelling for leaders: A soft skill with concrete outcomes

»

I help purpose-driven leaders communicate to connect

For decades, being “results-driven” has been a badge of honor. The problem? Results-driven leaders hit a ceiling. Despite their expertise, they get overlooked for promotions, struggle with team retention, and watch less qualified competitors win because they can’t inspire emotional buy-in. In an AI world where technical skills are commoditized, the inability to connect isn’t just limiting—it’s career-ending.

Engaged employees, loyal clients, and long-term sustainability happen when you connect to each other and to purpose. Relationships drive results.

The stories we tell each other are the vehicle to connection.

We are in the era of the story-driven leader.

Work with me 1:1, as a team, or invite me to your next event.

Turn your expertise into influence
Turn complex into compelling
Engage your teams
Inspire audiences
Grow your revenue

If you would like to have a conversation about this, let’s schedule a 30-minute discovery call.

Lisa’s excellent work has helped us distill a complex message into something memorable and understandable. We love the name because it makes it relatable.
Susan Drumheller, executive director, Friends of Pend Oreille Bay Trail

Getting from “here” to “there” is hard. Having the right person to take you on the journey from becoming who you are to who you know you can be is the best investment you can make. Lisa isn’t afraid to explore ideas, inspire new ways of thinking, or uncover dreams you’ve been hiding out of fear they wouldn’t work. Lisa helped our small nonprofit tell our story in a new and better way and she helped us discover who we really are. Thank you, Lisa.
Paige McGowan, Development Director, Better Together Animal Alliance

Thank YOU, Lisa! To have you on our team this past year has been such wonderful guidance that we needed. The speech (she) did was a crowd-pleaser due to your skill in finessing her story. I saw people wiping their eyes, and the hugs she received afterward was so heartwarming. You are the BEST.
Kathy Chambers, Board Chair, Kinderhaven

latest articles

Why Your Company Values Need Storytelling

Listen to the blog here. On Zoom with my web designer yesterday (working on my spanking-new site coming soon!), she told … [Read More...]

We are Meaning-Making Machines: Is that good or bad? Yes.

Listen to the blog here. Last month, I wrote about the idea of celebrating ourselves - finding internal validation … [Read More...]

Your Vision for the Next Three Years: A 15-minute exercise

Listen to the blog here. It’s that time of year, my year-end traditional piece of content. Like your favorite holiday … [Read More...]

The Year of You

Listen to the blog here. Since we're in the season of reflection (and lots of sugar), I’m writing in to report back on … [Read More...]

join me for a walk in the woods (videos)

What to do when “you’ve told that story before”.

We all have that family member who keeps telling the same stories. If you've created the idea that you can't repeat … [Read More...]

The Overlooked Part of Your Story: Your Customer Experience

You can just tell when care has been put into customer experience or not. We arrived at a campground we had visited … [Read More...]

Where to Find stories for your Next Presentation or Meeting

In my latest walk in the woods, I share one idea for where I get inspiration for stories and how to find them. Have a … [Read More...]

The Real You

The thing you're keeping secret could be the thing that makes connections. Polished prose delivered by AI or and flat … [Read More...]