Connect With Purpose, Unlock Your Influence
In a relationship economy, stories are the currency of conversation.
Humans are driven by a need to connect and to belong. As employees, leaders, and citizens, we crave purpose and meaning.
When we effectively put our stories into the world, everything gets better.
Engagement, trust, understanding, alignment.
It’s a human instinct to tell stories. We do it without thinking. This book will provoke things you hadn’t thought about before and give you a framework so you can communicate to connect.
Steve Jobs famously said, “The most powerful person in the world is the storyteller.” The most powerful story is yours. Let’s put the power of storytelling to work for you.
You can download the ebook for free.
Or purchase the hard copy
ABOUT THE AUTHOR
Lisa Gerber believes we all have the ability to make the world a better place one story at a time. To that end, she advises purpose-driven leaders on how to make their idea of change happen through effective storytelling and communication. Her training and coaching programs are designed to help organizations get noticed, shift perception, and get funded. Her book, From So What? To So Funded is now available for purchase.
She is the creative behind the renaming of regional animal welfare organization Better Together Animal Alliance and has since been appointed to their Board of Directors. Her work has also contributed to the passing of education tax levies and initiatives to fund teacher learning communities, as well as public input gathering for a major cleanup project that increases public access to waterfront. She has recently been named director of strategy for Their Story is Our Story: Giving Voice to Refugees.
When she is not in her office, she might be out skiing or trail running. This is where she does her best creative problem solving. You can follow her blog at bigleapcreative.com/blog. She is the host of Breaking Trail podcast, where she uncovers the great stories of outdoor active purpose-driven individuals who are redefining the way they do life and work.
